The previous subject area was too broad, so I've tried to narrow it down by concentrating on a couple of theorists rather than complicating the issue by introducing too many.
CRITICAL STUDIES PROPOSAL FORM
Course Title: Graphic Design
Lecturer: Richard Miles
Student: Heather Bradley
Proposed Essay Title or Topic:
Hand-made vs. Mass Production; A comparative study of the different methods of producing typography.
Main issues addressed by the essay and the thrust of the argument (in bullet points):
· Benjamin; Base understanding of the perceived aura.
· Critical evaluation of the influence of technology on type.
· Methods of producing type; a comparative study.
· Evaluate the boundary that is hand-made.
What visual material will be looked at?
Woodblock, Letterpress & Digital fonts
What theoretical approach / methodology will be seen?
Mass reproduction, the 'aura'
Which specific theorists / writers will be referred to?
Walter Benjamin – The Aura
At least 5 Books / Articles / Resources; Already located (Using Harvard)
1. Davis, D. ‘The Work of Art in the Age of Digital Reproduction (An Evolving Thesis: 1991-1995)’, Leonardo, Vol.28, No. 5, 1995, pp. 381-386
2. Benjamin, W. (1936) ‘The Work of Art in the Age of Mechanical Reproduction’
3. Jury, D. (2004) ‘Letterpress, the Allure of the Handmade’, Switzerland, Rotovision
4. Jury, D. (2006) ‘What is Typography?’, Switzerland, Rotovision
5. McLuhan, M. (1962) ‘The Guttenberg Galaxy: The making of the typographic man’, Toronto, University of Toronto Press
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